B2B Sales Training & Coaching
Practical B2B sales training and hands-on coaching for Western Sydney SME teams — powered by the Q-RED™ Sales System to improve pipeline discipline, forecast confidence and conversion.
Pinpoint what’s stalling your sales and leave with clear, practical next steps for this quarter.
A quick 10-question check to spot gaps in your sales process and where to focus next.
Touchstone Training & Coaching delivers practical B2B sales training and sales coaching — built for structured, repeatable selling while keeping the human side of every conversation.
Based in Western Sydney, we support SMEs across Parramatta, Penrith, Norwest, Liverpool and the region’s major commercial and industrial hubs to strengthen pipeline discipline, sales habits and conversion performance.
Founded by Paul Mason, architect of the Q-RED™ Sales System, Touchstone helps Western Sydney B2B SME teams implement structured sales conversations that lift forecast confidence and consistent performance.
"Touchstone’s Q-RED™ Sales System helped us improve our sales process, increase conversion rates, and boost team confidence."
— Satisfied Client, Western Sydney
Practical, structured programs built for the realities of Western Sydney SMEs — strengthening capability, confidence, pipeline discipline and conversion performance.
Skills-based training that strengthens how your team sells in real B2B conversations — not theory that disappears after the workshop.
1:1 and team coaching that turns training into consistent performance — focused on live deals, accountability, and habits that stick.
A clear, repeatable sales framework designed for SME B2B teams who want better conversations and stronger conversion.
Designed for B2B SME sales teams in Western Sydney, Q-RED™ provides a clear, structured framework for more confident, consistent and commercially focused sales conversations — across account management, consulting and business development roles.
It delivers the benefits of a practical B2B sales system without the complexity of enterprise-style methodologies — making it simple to apply, easy to coach, and scalable for growing SME teams.
Ready to see how Q-RED™ can strengthen your B2B sales process? Explore the Q-RED™ Sales System
We don’t deliver off-the-shelf programs. Every engagement is shaped around your team, your challenges and your goals — so Western Sydney B2B SME teams see meaningful lift in capability, confidence, pipeline discipline and conversion.
We deliver practical B2B sales training and coaching for SME teams operating in complex, competitive Western Sydney markets.
Manufacturing & Industrial Construction & Building Services Transport & Logistics Professional Services B2B Technology
Practical guidance on sales training, coaching and the Q-RED™ Sales System — focused on pipeline discipline, conversion and forecast confidence.
Complimentary · Limited Spots
A complimentary strategy session for Western Sydney B2B SME sales teams.
A short, focused working session to identify what’s slowing your sales performance — and clarify the one or two structural changes most likely to lift pipeline momentum and conversion this quarter.
Want a deeper working session? Book the 60-minute Sales Capability Review .
More qualified opportunities and fewer “maybe” deals clogging the pipeline — leading to faster decision-making.
A clear, shared B2B sales framework the whole team can follow, aligning everyone around common goals and actions.
More confident client conversations and more of the right opportunities progressing — boosting sales momentum.
(Typical outcomes vary by team and market.)
Start with a 20-minute sales diagnostic for Western Sydney SMEs to identify what’s stalling performance — and the structural changes that will drive pipeline momentum this quarter.
No obligation. Walk away with 1–2 practical priorities you can action immediately.
Prefer to start with a quick self-check?
Takes around 7 minutes. Get a clear view of where to tighten your sales process first.
Prefer email or a different time? Contact us and we’ll get back to you.
