New Insight
Forecast Confidence Starts With Structured Qualification
A practical way to embed Q-RED™ into existing sales stages — strengthening qualification standards, improving next-step clarity, and reducing stalled opportunities.
Read insight →When sales cycles tighten and deal progression slows, Western Sydney B2B leaders don’t need more activity — they need tighter qualification, clearer next steps, and stronger commercial control.
The Q-RED™ B2B Sales System
Implementing Commercial Discipline Across Your Sales Environment
Q-RED™ provides the operating structure to tighten qualification, strengthen opportunity control and improve revenue visibility — implemented locally in Western Sydney through integrated training and live deal coaching.
Book a 20-min Commercial Diagnostic
Identify where qualification discipline is weakening — and leave with clear commercial priorities for this quarter.
Take the Free Sales Health Check
A structured self-assessment to highlight gaps in qualification, deal progression and opportunity control.
Working with Western Sydney SME leaders to strengthen qualification standards, improve deal visibility and restore commercial predictability.
When deals stall and forecasts feel uncertain, the issue is rarely effort — it’s a lack of shared structure and consistent reinforcement.
The Q-RED™ Sales System for B2B SME teams is a practical, structured B2B sales system designed for teams selling into SME markets — giving teams a repeatable way to qualify, progress and close opportunities with greater control.
Delivered locally in Western Sydney through integrated training and live deal coaching, Touchstone Training & Coaching helps B2B SME leaders embed stronger qualification standards, clearer deal progression and more predictable revenue performance.
"It brought discipline and clarity to our pipeline. Conversations improved, qualification tightened, and conversion became far more predictable."
— Managing Director, Western Sydney SME
- ✓ The Q-RED™ Sales System: A practical operating model to tighten qualification, improve deal control and guide confident buying decisions.
- ✓ Sales Training: Structured skill development aligned to the system — strengthening discovery, value positioning and progression.
- ✓ Sales Coaching: Live opportunity coaching that builds accountability, momentum and clearer forecast visibility.
How We Embed Q-RED™ in Western Sydney Sales Teams
The system is the backbone. Training builds the shared language and capability, and live deal coaching turns it into consistent on-the-job execution — improving qualification discipline, deal progression and revenue visibility.
Q-RED™ Sales System
A shared operating model for qualification, discovery and decision progression — giving leaders clearer deal visibility and teams a consistent way to run every sales conversation.
- Create one shared structure for every opportunity.
- Qualify earlier, progress deals cleanly, and protect margin.
- Improve deal control and forecast reliability.
B2B Sales Training
System-aligned skill development that strengthens discovery depth, value articulation and consistent progression — built for real SME buying cycles.
- Lift capability and conversion consistency across the team.
- Improve qualification standards and decision clarity.
- Build confident value conversations that protect margin.
Sales Coaching
Live deal coaching that embeds Q-RED™ inside active opportunities — improving next-step discipline, pricing confidence and forecast visibility.
- Work directly on real opportunities (not hypotheticals).
- Strengthen judgement, momentum and decision progression.
- Build consistent habits and accountability across the team.
The Q-RED™ Sales System for B2B SME Teams
A practical, structured sales operating system for qualifying opportunities, diagnosing true business impact, presenting evidence, and guiding confident buying decisions — so every rep runs a clearer, more consistent sales conversation.
Implemented locally in Western Sydney through Touchstone, Q-RED™ strengthens qualification standards, improves deal visibility and protects margin — without unnecessary theory or over-engineered process.
See how Q-RED™ creates stronger deal control and cleaner progression. Explore Q-RED™ →
Celebrating the wins your team works hard to earn
Why Q-RED™ Works Inside Western Sydney SME Sales Teams
Q-RED™ provides a clear commercial operating structure for Western Sydney B2B SMEs — implemented locally through Touchstone’s practical training and live deal coaching. The result is stronger qualification standards, cleaner deal progression, improved margin protection, and greater revenue visibility without unnecessary complexity.
System in Action
- ✔ Q-RED™ as the shared commercial operating structure
- ✔ Clear qualification standards and disciplined deal progression
- ✔ Integrated training and live opportunity coaching
- ✔ Practical application inside real sales environments
- ✔ Built for Western Sydney SME growth cycles and decision realities
Commercial Impact
- ✔ Stronger opportunity qualification and margin protection
- ✔ Clearer deal visibility and stronger forecasting confidence
- ✔ Fewer stalled opportunities late in the quarter
- ✔ More consistent commercial conversations across the team
- ✔ More reliable revenue performance without over-engineered process
Structured Sales for Complex B2B Buying Cycles
In competitive, multi-stakeholder environments, unclear qualification and inconsistent deal progression create margin pressure and forecasting volatility. Q-RED™ provides a structured commercial framework to bring clarity, consistency and control to these complex buying cycles.
Industries We Work Across
Manufacturing & Industrial
Construction & Trade Services
Transport & Logistics
Professional & Advisory Services
B2B Technology & Solutions
Implemented locally in Western Sydney through Touchstone, Q-RED™ strengthens opportunity control, aligns commercial conversations across buying groups, and supports more consistent revenue performance.
B2B Sales Insights for Western Sydney SMEs
Practical commercial insights for Western Sydney B2B leaders focused on stronger qualification standards, clearer deal progression, and more consistent sales performance.
Designed for SME teams navigating complex buying cycles and seeking structured execution that improves visibility and margin protection.
Complimentary · Limited Availability
Sales Performance Diagnostic (20 min)
A focused commercial review for Western Sydney B2B SME leaders who want clearer deal visibility and stronger revenue control.
In 20 minutes, we identify where qualification standards are drifting, where deal progression is stalling, and what structural adjustment — aligned to a proven sales system — will have the greatest impact this quarter.
- Where deal control is weakening
- Breakdowns in qualification and next-step clarity
- One structural shift to improve progression and margin protection
Prefer a deeper working session? Explore the 60-minute Sales Capability Review .
Commercial Impact
Stronger qualification standards — reducing low-probability opportunities and improving margin protection.
Clearer deal progression across buying groups — improving next-step discipline and opportunity control.
Greater revenue visibility and stronger forecasting confidence at leadership level.
Many SME teams report measurable improvements in deal progression, forecast clarity and commercial confidence within weeks of applying Q-RED™ in live opportunities.
Outcomes vary based on team capability, market conditions and level of implementation.
Ready to Restore Deal Control This Quarter?
Start with a 20-minute Sales Performance Diagnostic — a focused commercial review aligned to Q-RED™ to identify what’s stalling progression and what to tighten first.
Book a 20-Min Diagnostic
Designed to uncover the 1–2 structural adjustments most likely to improve deal progression, margin protection and revenue visibility.
No obligation. Leave with clear commercial priorities and next steps.
Prefer to assess your current position first?
Takes around 7 minutes. Get a structured view of where to tighten qualification, deal progression and opportunity control.
Prefer email or a different time? Contact us and we’ll get back to you.
Q-RED™ Implementation Across Western Sydney
Q-RED™ is implemented locally through Touchstone within Western Sydney’s major commercial and industrial hubs — supporting B2B SMEs navigating complex buying cycles and competitive markets.
• Parramatta
• Macquarie Park
• Norwest
• Penrith
• Liverpool
• Eastern Creek
• Smithfield
• Erskine Park
• Prestons
• Ingleburn
• Blacktown
• Wetherill Park
Explore our services
Start with the system — then explore how we implement it: