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B2B Sales Training & Coaching for Western Sydney SMEs

Strengthen your team’s B2B sales capability with structured training, practical coaching, and the Q-RED™ Sales System — tailored to the realities of SME sales.

Book a 20-Min Diagnostic Explore the 60-Min Review

Start with a quick, no-obligation 20-minute diagnostic to pinpoint what’s stalling results — or step into a complimentary 60-minute Sales Capability Review for a deeper plan.

New Year Reset · Jan–Feb · 20 minutes

Complimentary Sales Performance Diagnostic

A short, focused 20-minute session to quickly pinpoint what’s slowing results right now — and the one or two changes that will make the biggest difference this quarter.

  • Where deals are stalling (and why)
  • Gaps in qualification, confidence, and follow-through
  • Practical next steps you can implement immediately

Designed for B2B SMEs across Western Sydney. Want a deeper working session? Explore the 60-Min Sales Review →

Book a 20-Min Diagnostic

New Year Reset · Jan–Feb · 60 minutes

Complimentary Sales Capability Review

A no-cost, 60-minute strategic session to review your current pipeline and sales approach, uncover practical gaps, and lock in a clear plan for a stronger start to the year.

  • Pinpoint where deals are stalling (and what to fix first)
  • Review pipeline visibility, follow-up discipline, and next-step clarity
  • Identify capability gaps across confidence, conversations, and conversion
  • Walk away with 3 practical priorities to lift results in Jan–Mar
Book a 60-Min Review

Ideal for a New Year reset · Complimentary for Western Sydney SMEs · Limited Jan–Feb spots available

Not ready for a full 60-minute review? Start with a complimentary 20-minute Sales Performance Diagnostic instead.

Not ready to book yet? Explore practical ideas and real-world examples in our Sales Insights — including training, coaching, and the Q-RED™ Sales System in action.

Browse the Sales Insights library →

The Sales Challenges Most SMEs Face

Many Western Sydney SMEs face similar challenges: inconsistent pipeline quality, underqualified leads, low confidence in client conversations, and a lack of structure across the team.

These issues lead to unpredictable revenue, missed opportunities, and pressure on both sales staff and leadership. Our services are designed to address these challenges directly with practical, easy-to-apply systems and coaching.

Sales Training for SME Teams

Practical, hands-on training built specifically for the realities of selling to small and medium businesses. We focus on real conversations, real clients, and real outcomes — not theory.

  • ✓ Improve confidence and communication in client conversations
  • ✓ Build consistent habits and structure across your team
  • ✓ Increase conversion through better discovery and qualification
  • ✓ Strengthen accountability and follow-up behaviours
Learn more about Sales Training

Sales Coaching for Sustainable Performance

Coaching turns training into action. We work directly with your team to embed new skills, build accountability, and develop the mindsets required for consistent, repeatable sales performance.

  • ✓ Apply training to live deals and real client situations
  • ✓ Build confidence in tougher conversations (pricing, objections, pushback)
  • ✓ Keep momentum when the quarter gets busy or challenging
  • ✓ Turn good intentions into measurable activity and outcomes
Learn more about Sales Coaching
Interactive sales training session for Western Sydney SME field and inside sales staff
One-to-one sales coaching session with a Western Sydney SME sales manager

Q-RED™ Sales System

A practical, structured sales system designed for teams selling to SMEs. Q-RED™ provides a clear framework for every stage of the sales conversation — without the complexity of enterprise-style methodologies.

If you or your team sell to SME clients, Q-RED™ helps you qualify opportunities more effectively, ask better questions, present value clearly, and support confident decisions.

Learn more about the Q-RED™ Sales System

Where Q-RED™ Fits in the Sales Process

Sales Stage
Lead / First Contact
Q-RED™ Pillar
Q Qualify
Primary Outcome
Stronger pipeline quality
Sales Stage
Discovery
Q-RED™ Pillar
R Requirements + Rapport
Primary Outcome
Clarity and trust
Sales Stage
Proposal
Q-RED™ Pillar
E Evidence + Enthusiasm
Primary Outcome
Clear value and confidence
Sales Stage
Closing
Q-RED™ Pillar
D Decision
Primary Outcome
Forward movement and commitment

Is Q-RED™ Right for You?

Q-RED™ is designed for B2B sales teams working with SME clients — whether you're in manufacturing & industrial, construction & building services, transport & logistics, professional services, or B2B technology.

It’s a strong fit if your team needs more structure around qualification, clearer next steps in every meeting, and a shared language to coach around.

Q-RED™ is especially effective for:

  • SME owners and managing directors who still lead key sales conversations.
  • Sales leaders who want a practical framework to coach their team around.
  • B2B salespeople, account managers, and BDMs who want more confidence and consistency.
  • Teams who are already winning good work, but know there are missed opportunities in the pipeline.

What SME Leaders Say

“Within weeks our team was qualifying more effectively — fewer ‘maybe’ deals clogging the pipeline, more genuine opportunities progressing.”

“The practical training and follow-up coaching have given our salespeople a clear structure and a common language to follow.”

“Q-RED™ has become the backbone of our sales meetings — it keeps us focused on the right conversations at the right time.”

(Client feedback examples — shared with permission. Individual results vary by team and market.)

Not Sure Where to Start?

If you’re unsure which mix of training, coaching, and Q-RED™ is right for your team, start with a quick diagnostic — we’ll pinpoint what’s stalling results and outline the best next step.

Book a 20-Min Diagnostic

No obligation. Walk away with 1–2 practical priorities you can action immediately.

Prefer email or a different time? Contact us and we’ll get back to you.

Frequently Asked Questions →
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  • Home
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    • Sales Training
    • Sales Coaching
    • Q-RED™ Sales System
  • Resources
    • Western Sydney B2B Sales Health Check
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    • Sales Insights (Archive)
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