Rapid Impact.
Lasting Results.
Build stronger sales capability while working on the opportunities that matter now.
Explore Q-RED™ Foundations ↓Where could greater sales consistency make the biggest difference?
Lead / Initial Contact
Discovery Conversation
Proposal / Presentation
Closing / Follow-Up
Build the skills. Apply them to live deals. Embed the system.
System-aligned Sales Training
Live-deal Coaching
Six-Week Application Cycle
Your sales process. A structured Q-RED™ approach.
Q-RED™ doesn't replace your existing sales process – it strengthens it. Foundations builds capability across each stage, giving your team a consistent structure they can apply to real opportunities.
Designed to improve sales execution, not just sales knowledge.
Learn progressively
Apply immediately
Reinforce through coaching
Build consistency over time
Six weeks. One connected sales system.
Q-RED™ Overview
Introduce the complete sales system, establish a shared language and connect Q-RED™ to your team's existing sales process.
Q – Qualify
Strengthen opportunity qualification, focus and early-stage sales discipline.
R – Requirements + Rapport
Improve questioning, customer understanding and alignment through stronger discovery conversations.
E – Evidence + Enthusiasm
Communicate value more clearly, strengthen differentiation and build confidence in proposals and presentations.
D – Decision
Create clearer next steps, strengthen commitment and keep opportunities moving towards a decision.
Embed the Sales System
Bring Q-RED™ together and reinforce how participants can apply the system consistently beyond the program.
Build Stronger Sales Foundations.
Minimum 3 participants
Your Foundations program includes:
Ready to build a more predictable sales system?
Looking for a Smaller Starting Point?
Not ready for the full Foundations program? Q-RED™ Sales Sprints provide a focused way to strengthen one area of sales performance and build from there.
Explore Q-RED™ Sales SprintsCommon questions before starting
Q-RED™ Foundations combines System-aligned sales training and Live-deal coaching to help B2B sales teams strengthen qualification, deal progression and forecast confidence through practical application.
Who is this program best suited to?
Q-RED™ Foundations is designed for B2B sales teams looking to strengthen qualification discipline, improve deal progression and build greater forecast confidence through a structured sales system.
Can we start with part of the team?
Yes. Many organisations begin with a focused cohort before extending the Q-RED™ Sales System across the broader sales team.
Can participants have different levels of experience?
Yes. System-aligned sales training creates a shared sales language, while Live-deal coaching is tailored to each participant's experience level and active sales opportunities.
Does the program use live deals?
Yes. Live-deal coaching is built around each participant's current sales opportunities, helping transfer learning directly into real sales conversations and pipeline activity.
Is Live-deal Sales Coaching confidential?
Yes. All Live-deal coaching discussions remain confidential, and NDAs can be arranged where required.
Is the program delivered at our workplace or online?
Our preferred delivery model is at your workplace because that's where we've consistently seen the strongest and most sustainable results. Online and hybrid delivery are also available where required.
What happens after the 6 weeks?
Many organisations choose to extend the Q-RED™ Sales System across additional teams or continue with ongoing Live-deal coaching to reinforce sales execution and support long-term improvement.
How is payment structured?
A 50% deposit secures your booking, with the remaining balance payable before the program commences. Alternative payment arrangements can be discussed where appropriate.
Explore our services
Start with the system – then explore how we implement it: